Get in touch
The team at Pure Cremation are media friendly experts available for comments, interviews or information about direct cremation, funeral trends, funeral plans and the changing face of the UK funeral landscape.
We also have a number of clients who are available to journalists looking for background information or comment on the growing popularity of direct cremation and the reasons for choosing our services.
![Group 1548 (12) Group 1548 (12)](https://www.purecremation.co.uk/hs-fs/hubfs/Group%201548%20(12).jpg?width=376&height=376&name=Group%201548%20(12).jpg)
A funeral without the service
A direct cremation is a modern alternative to a traditional cremation funeral. The cremation takes place completely separately from the personal farewell, allowing families to create their own special remembrance in their own time. It’s perfect for people who don’t like funerals.
Families tell us that creating a beautiful funeral with the ashes urn or a favourite photograph as the focal point is less daunting and more accessible.
![Group 1548 (5) Group 1548 (5)](https://www.purecremation.co.uk/hs-fs/hubfs/Group%201548%20(5).jpg?width=376&height=376&name=Group%201548%20(5).jpg)
Latest Pure Cremation Group news & press releases
Find out the latest News and Press Releases that have been published by Pure Cremation.
BBC Interview with Pure Cremation
16 Mar, 2016
Read nowPure Cremation Sponsors Dying Matters launch event
6 Feb, 2018
Read nowGround-breaking at Charlton Park Crematorium
10 Apr, 2018
Read nowThe Dead Good Report
5 Jan, 2018
Read nowExhibiting at Mid-England Barrow
1 Aug, 2019
Read nowGood Funeral Awards Finalist
1 Oct, 2019
Read nowPioneering funeral firm saves families in excess of £7m
11 Nov, 2019
Read nowPure Cremation’s pioneering purpose-built funeral facility undertakes over 2,000 cremations in first year
11 Nov, 2019
Read nowDeath and debt: Families hit by funeral plans that don’t cover costs
15 Nov, 2019
Read nowPure Cremation brings new funeral choice into Northern Ireland
30 Dec, 2019
Read nowPure Cremation extends services into Scotland and Northern Ireland to meet increased demand
8 Jan, 2020
Read nowPure Cremation signs Fair Funerals Pledge
4 Feb, 2020
Read nowPlan the ultimate journey - Pure Cremation attends the Scottish Caravan, Motorhome & Holiday Show
5 Feb, 2020
Read nowConsumers are driving profound change in the funeral landscape
12 Feb, 2020
Read nowDifferent lives, different deaths: Mourners turn to alternative funerals
13 Feb, 2020
Read nowPure Cremation signs Fair Funerals Pledge committing to price transparency
14 Feb, 2020
Read nowMourning families could save tens of millions of pounds with simpler funerals
24 Feb, 2020
Read nowPure Cremation prepares for Coronavirus
9 Mar, 2020
Read nowTwo-stage funerals to balance national and individual needs
17 Mar, 2020
Read nowFun-eral: Pure Cremation offers activity advice for self-isolators
25 Mar, 2020
Read nowPure Cremation urges calm over Coronavirus funeral fears
25 Mar, 2020
Read nowPure Cremation Donates TV Airtime for Marie Curie's Emergency Appeal
24 Apr, 2020
Read nowCrematorium Innovates to meet Mourners' Needs amid Coronavirus Confusion
28 Apr, 2020
Read nowLeading Direct Cremation Provider Incensed by MP's Use of Unhelpful and Careless Language in Letter to Senior Clergy
9 May, 2020
Read nowNever been a better time to talk says Pure Cremation
11 May, 2020
Read nowAn Epidemic of change: how both life and death will be different after coronavirus
24 Jun, 2020
Read nowPure Cremation invests in capacity as demand for direct cremation increases
2 Jul, 2020
Read nowOur Unexpected Ethical Dilemma – TV Advertising
4 Aug, 2020
Read nowCharlton Park Crematorium reaches new heights
17 Sep, 2020
Read nowStatement from Catherine Powell
29 Sep, 2020
Read nowITV Report into true cost of funerals highlights now is the time for change
2 Oct, 2020
Read nowA GUIDE FOR GRIEF: Pure Cremation takes action to help families who have lost loved ones during COVID-19 pandemic
20 Oct, 2020
Read nowPure Cremation praises Government plans for stricter regulation of pre-paid funerals
4 Dec, 2020
Read nowJourney's End: Big Future of Funerals Survey surprise results reveal UK's evolving attitude towards death
15 Dec, 2020
Read nowCMA report recommendations risk reducing consumer choice says leading direct cremation provider
23 Dec, 2020
Read nowExponential rise in direct cremation over past 12 months as it grows in popularity as an alternative choice
14 Jan, 2021
Read nowDirect Cremation specialists urge nation to pull together in fight against Covid as number of deaths reach all time high
21 Jan, 2021
Read nowPure Cremation - insights from the pandemic frontline
4 Feb, 2021
Read nowNHS hero Captain Toms funeral shows small can be beautiful
4 Mar, 2021
Read nowTough Times Ahead - Save Your Family From Funeral Cost Woes During 2021 Economic Turmoil
10 Mar, 2021
Read nowNational Day of Reflection - Pure Cremation provides unique support to families as they mourn their loved ones
21 Mar, 2021
Read nowYouGov Poll Shows Legacy and Final Resting Place Among The Most Important Factors For Consumers When Planning A Funeral
6 Apr, 2021
Read nowA Positive Vision: Pure Cremation Unveils TV Ad Campaign To Get The Nation Talking
6 Apr, 2021
Read nowDirect Cremation, You and Your Loved Ones: What You Need To Know
11 May, 2021
Read nowPure Cremation Generates Unprecedented Trustpilot Review Response
10 Jun, 2021
Read nowFuneral Companies still Failing Vulnerable Customers
17 Jun, 2021
Read nowNATIONAL SURVEY REVEALS SHIFT AWAY FROM FEATURES OF CONVENTIONAL FUNERALS
4 Aug, 2021
Read nowA NEW WAY TO MOURN: Pure Cremation highlights the UK’s post COVID acceptance of direct cremation
12 Aug, 2021
Read nowPure Cremation paves the way for promising careers for young couple Jack and Lucie
20 Aug, 2021
Read nowPure Cremation Secures Industry Heavyweight with Key Strategic Appointment
19 Oct, 2021
Read nowFinal Request - How Funeral Plans Allow you to express your Final Wishes
25 Oct, 2021
Read nowA Cleaner Exit: Pure Cremation sets a new Emissions Standard in the UK
22 Nov, 2021
Read nowPure Cremation takes the reins
29 Jul, 2022
Read nowFCA Approval
1 Aug, 2021
Read nowFrom Formula One to Football and now Funerals
9 Aug, 2022
Read nowChanging Trends
31 Aug, 2022
Read nowPure funeral plan better time
31 Aug, 2022
Read nowA Pure Performance Update
17 Nov, 2022
Read nowChanging Attitudes See Rise in Direct Cremation
18 Nov, 2022
Read nowThe last tale
25 Nov, 2022
Read now2022 BFFS Launch Announcement
8 Dec, 2022
Read nowInflation
8 Dec, 2022
Read nowThe Big Future of Funerals Survey 2022
With 17,135 responses from Pure Cremation Funeral Planning customers the 2022 report offers important insights into how consumer attitudes have already changed, and how UK funerals will evolve.
Since 2019 there has been a dramatic and rapid increase in the number of direct cremation plan holders, with sales of this style of plan growing faster than any other. This indicates that the appeal of direct cremation has broadened very quickly, and the pace of this change will be of real concern, presenting an unprecedented challenge to all those providers who rely on customers choosing a more traditional send-off.
![BFFS Report BFFS Report](https://www.purecremation.co.uk/hs-fs/hubfs/Pure_Cremation_April_2024/images/BFFS-Report_5.webp?width=3264&height=2448&name=BFFS-Report_5.webp)